Please reach out to your Moloco MCM representative if your e-commerce platform will exceed these limits.
| QPS Per Platform |
|---|
| Management API | 30 |
| Per Platform | Per Ad Manager Account | Per Ad Account | Per Campaign |
|---|
| Max number of Items | 2,000,000 | N/A | 2,000,000 | 5000 |
| Max Number of Creatives | Unlimited | N/A | N/A | 100 |
| Max Number of Ad Accounts | Unlimited | 2000 | N/A | N/A |
| Max Number of Campaigns | 350,000* | Unlimited | 1000 | N/A |
*The max number of campaigns is based on the number of items in each campaign. For platforms that use campaigns with a large number of items this maximum limit may decrease.
| |
|---|
| Max number of catalog items | 100,000,000 |
| |
|---|
| Maximum API secret keys per Platform | 10 Total (Including expired keys) |
| Maximum SSO secrets per Platform | 1 |
| Maximum key name length | 128 Characters |
| TTL Options | No expiration, 1 day, 7, 14, 30, 60, 90, 180 days, 1 year |
| |
|---|
| Inclusion rules | 5 |
| Exclusion rules | 5 |
| Categories | 100 |
| Items | 1000 |
| Brands | 5 |
| |
|---|
| Max number of audiences in a campaign | 5 |
| |
|---|
| Max number of products sent to Decision API | 10,000 |
| | |
|---|
| DecideAdItems | Recommended maximum number of items returned in request | 50 |
| DecideAdCreative | Maximum number of items returned in a single request | 200 |
| DecideAdBrands | Maximum number of items returned in a single request | 200 |
| DecideAdDisplay | Maximum number of items returned in a single request | 200 |
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|---|
| Max keywords per campaign | 20 |
| Max words per keyword | 10; Max 80 characters |
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|---|
| Comment maximum length | 200 characters |