Release Notes
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Added

September 2025

October 20th, 2025

Product updates

  • Billing v2
    • Billing V2 is a major upgrade to Moloco’s billing system that brings cleaner, more transparent, and audit-ready financial workflows for platforms using Wallets and Spending Limits. With this release, ad spend is now settled using the previous day’s closing balance rather than balance at the settlement time, aligning billing with standard financial practices and eliminating retroactive use of funds at settlement. The system also delivers daily financial summaries and wallet history exports directly via bulk data export, providing structured and reliable data without the need for manual reconciliation. A new Finance Dashboard in Looker offers out-of-the-box visibility into spend, deposits, withdrawals, and balances, making it easier for finance teams to track and validate activity. In addition, transaction history has been enhanced with clearer timestamps, a pending status for in-progress spend, and downloadable CSVs covering up to 90 days. Together, these improvements provide greater accuracy, transparency, and efficiency for both operational and financial reporting.
  • Audience Targeting Expansion to Sponsored Brands and Sponsored Display
    • Audience targeting is now available for all Sponsored ad types: Sponsored Brands and Sponsored Display. This feature enables advertisers to manually select either predefined or custom audiences that determine who will see their ads. By allowing advertisers to reach specific audiences aligned with campaign objectives, audience targeting provides greater precision and control over campaign management.
  • Single Sign-On (SSO)
    • Moloco’s standalone Campaign Manager now supports Single Sign-On (SSO), allowing Platform users to log in securely using their organization’s preferred identity provider (IdP) - e.g. Okta, Microsoft Entra ID/Azure AD, OneLogin. This simplifies user management for IT teams and enhances security through centralized authentication.
  • Data export v3
    • It’s designed to extend coverage for all Sponsored ad types and Targeting types, offering richer insight and a more intuitive data structure. Data Export is designed to address key use cases, particularly when customers want to integrate these metrics into their own reporting dashboards. This allows them to merge Moloco-provided advertising metrics with platform-specific data and generate a more comprehensive, unified view.

Documentation updates