Release Notes

November 2024

Product updates

Smart item selection

This feature allows advertisers to make their entire catalog of items to be eligible for advertising for the given campaign. Any new items that they add to the catalog will be auto-included in the campaign (Note that restrictions like out of stock or blocked items will continue to work as is - those items are not considered for ads)

Reporting enhancements

Manual targeting reports

  • Targeting reports (Keyword, Placement, Audience) are now accessible directly from the campaign homepage, eliminating the need for CSV downloads.
  • Visibility of the Placements, Keywords, and Audiences tabs is dynamically controlled based on the platform’s targeting configurations. Only relevant tabs will appear for each platform.

Separated campaign-level report

  • Campaign-level data is now separated from item, creative, or asset-level reports for better clarity and ease of use.

API changes

Management API Transition to API Keys for Authentication

The Management API's authentication mechanism has transitioned from token-based (JWT) to API Keys. This update unifies the authentication method across all MCM APIs to use API Keys. Due to this change, Token-based authentication will be retired on May 31, 2025. For detailed guidance on the API Key authentication method, please see our updated documentation (v1.1) on API and SSO Credential Management.

Documentation updates

Transition to version 1.1

With the introduction of API key authentication for our Management API we have updated our guide to version 1.1. Version 1.0 will no longer be updated, please refer to the latest version for the most up to date information.

Added

Item Kill Switch (UpdateBulkItemStatus)

Added support for WebP images

Updated

Updated the following pages to include Management API Key authentication.

Updated information for Catalog Feed Error Handling

Updated Event data delivery options to include Google Tag Manager (GTM) allowing customers to collect user events (using tags) and forward them to the MCM Event API

Deprecated

CreateToken API

October 2024

Product updates

Sponsored Brands

  • Ad type that allows platform customers to configure various ad elements (banner, logo, headline, call-to-action, landing) for a more expressive ad that can highlight both brands through creative elements and product images.

Google Merchant Feed support

  • Customers can use their existing catalog feed for Google Shopping ads to integrate into MCM

Wallet enhancements

  • Added UI for Top-up & Withdrawal functions within the Campaign Manager portal.
  • Optional comment fields for Top-Up and Withdraw transactions, enhancing clarity and providing an auditing trail.
  • Added Automatic ad account activation upon Top-up when the wallet is set above the deactivation threshold.
  • Added detailed error messages which provide clear explanations, including real-time ad spending values to assist platform users with withdrawal errors.

API changes

WithdrawWallet

  • The WithdrawWallet API Allows platforms to make adjustments to the amount of CREDITS applied to a wallet.

Documentation updates

Added

Updated

The MCM team strives to provide the best service with feature updates and improvements. If you have any questions or feedback, please don’t hesitate to contact our support team.

September 2024

This release includes several enhancements to improve MCM overall functionality and user experience as well as new articles in our public documentation.

Product updates

  • Release of the Self-Service API/SSO Credential Management: Platform Owners can now generate and manage API and SSO credentials. For more details click here.

Documentation

Added

Updated

The MCM team strives to provide the best service with feature updates and improvements. If you have any questions or feedback, please don’t hesitate to contact our support team.